Let me tell you a story about a young woman named Kassidy Peters, who's been making headlines lately—not necessarily for reasons she'd choose. Kassidy, the daughter of South Dakota Governor Kristi Noem, has decided to step away from her career as a real estate appraiser. This decision comes after months of public scrutiny surrounding how she obtained her license. It’s a tale that involves politics, family ties, and ethical questions. So, let’s dive in and break it down piece by piece.
Why Is Kassidy Peters Leaving Her Job?
According to recent reports, Kassidy Peters, the eldest daughter of Governor Kristi Noem, plans to leave her position as a real estate appraiser by the end of the year. In a statement, Kassidy explained that the intense media attention and scrutiny surrounding her role had become overwhelming. She emphasized that the decision was hers alone, but it's hard not to see the broader context here. The scrutiny began when questions arose about whether her mother, Governor Noem, used her influence to help Kassidy secure her appraiser's license.
The Licensing Controversy
The controversy dates back to November 2020 when Kassidy, then 26, successfully earned her certification—a process that raised eyebrows among some state officials. According to former South Dakota Appraiser Certification Program Director Sherry Bren, Kassidy received what seemed like preferential treatment during the application process. Specifically, there were concerns about whether Kassidy met all the federal requirements necessary to qualify for the license. Bren even claimed that Governor Noem personally intervened in the matter, attending a meeting with key officials to discuss Kassidy's case.
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Just a week after Kassidy received her certification, Bren filed an age discrimination complaint against the Department of Labor. In her complaint, she alleged that the Labor Secretary pressured her to retire following the meeting with Governor Noem. While these allegations remain under investigation, they’ve added fuel to the fire surrounding Kassidy’s licensing process.
Who Are the Noems?
Before we go any further, let’s take a moment to introduce the Noem family. Kristi Noem, the current governor of South Dakota, married her husband Bryon Noem in 1992. Together, they have three children: Kassidy, Kennedy, and Booker. Their family also includes three grandchildren, Adeline and Lennon (Kassidy's daughters) and another grandchild through their son Booker.
Kassidy, born on April 21, 1994, is the eldest child of Kristi and Bryon. After graduating from the University of Sioux Falls and earning a BA degree from South Dakota State University, she embarked on a career in real estate. Her younger sister, Kennedy, followed a different path, studying at Belmont University in Nashville, Tennessee, before diving into politics with internships and roles as a policy analyst and director.
A Family in the Spotlight
Being part of a political family means living in the public eye, and the Noems are no strangers to this reality. Kassidy, in particular, found herself at the center of attention when questions emerged about her mother's involvement in her career. But the Noem family isn’t new to controversy. Back in 1992, when Kristi was a young woman with blonde curly hair, she married Bryon Noem, setting the stage for a life filled with both personal and professional challenges.
Kassidy’s life took another turn in June 2019 when she married Kyle Peters. Since then, the couple has welcomed their first child, Adeline West Peters, into the world. It was Kristi herself who joyfully shared the news on Facebook, writing, "Our world changed yesterday… Kyle and Kass blessed us with little Adeline West Peters at 8:15 pm weighing in at 7’14 oz.”
What Happens Next?
With Kassidy stepping away from her role as a real estate appraiser, many are left wondering what’s next for her. In a letter to South Dakota Secretary of Labor Marcia Hultman, Kassidy criticized the legislative inquiry and media coverage surrounding her case. She also released documentation supporting her side of the story. But beyond the headlines, Kassidy seems ready to move on, focusing on her family and exploring new opportunities.
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For now, it appears that Kassidy intends to join her husband in business ventures, distancing herself from the political spotlight. Meanwhile, her sister Kennedy continues to carve out her own path in the world of politics. And Governor Kristi Noem remains committed to her duties, navigating the challenges of leading South Dakota while balancing her responsibilities as a mother and grandmother.
Looking Ahead
As the Noem family moves forward, one thing is clear: their story is far from over. Whether it’s Kassidy embracing her role as a mother and businesswoman or Kennedy pursuing her ambitions in politics, the Noems will undoubtedly continue to capture the public’s attention. And as for Governor Kristi Noem, she’ll keep fighting for the issues she believes in, all while navigating the complexities of life in the spotlight.
In the end, this saga serves as a reminder that even the most powerful families face challenges—and that sometimes, the best way to move forward is to focus on what truly matters: family, integrity, and resilience.

